Arena Nikkei BPnet had some pictures of Sony's booth during CES 2007, in particular this little diorama of Memory Sticks through time.

In addition, if capacity increases, the high picture quality which minds PS3 and the personal computer also animated picture sale becomes possible. With CES demonstration of the new format of the PSP animated picture which increased bit rate to like DVD was done. Higher picture quality than MPEG-2 which is used with DVD MPEG-4 (H.264) is used in record of animated picture because, from, in the high picture quality which got near to hi-vision record of animated picture has become possible. If the new format the mass memory stick is used, also cheap animated picture transmission and rental become possible.