Posted Jun 05, 2007 at 06:47AM by Sally B. Listed in: News Tags: THQ, Ubisoft, Tom Clancy, Yves Guillemot
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Ubisoft - Image 1Armed with the confidence that comes with releasing their new "Games for Everyone" strategy, Ubisoft's Yves Guillemot is now ready to take on the competition. Everything looks rosy for the makers of Splinter Cell as their fiscal 2006-2007 earnings showed an increase of 24 percent in sales.

They also have good ammo to use in their quest to conquer the consoles: Assassin's Creed, Tom Clancy's End Wars and Haze. Of course, they can still rely on the success of their hit franchises: Splinter Cell, Rayman, and Brothers-in-Arms. Add those up to a steady supply of casual games for the quirky Nintendo and DS consoles and you've got success written all other it. Ubisoft's new stance to make games dedicated for a specific audience in mind is definitely showing up in their video games.

Guillemot said, “We are at the beginning of a new market – there are new customers coming into our market now and they just don’t care about franchises our industry used to make. They want games that are relevant to them.”

He also expressed that the company can face off against established companies like EA and THQ when it comes to licensed games. Currently, Ubisoft has acquired big name licenses, such as game adaptations of Beowulf, Surf's Up, Naruto and Lost.


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11 Comments


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   by what was that? halo 3 is gay? (Unregistered) - 2007-06-05
 » what was that? halo 3 is gay?

what was that? halo 3 is gay?
what was that? halo 3 is gay?


   Re: Gamertag: GOPAL892005 (Unregistered) - 2007-06-05
 » what was that? you are gay?

what was that? you are gay?
what was that? you are a gaylord?

   Re: jp (Unregistered) - 2007-06-05
 » s

companies are being lazy in portin look wht a great job was done with oblivion
   by yes (Unregistered) - 2007-06-05
 » yes

yes, i totally agree with you

   by yes (Unregistered) - 2007-06-05
 » yes

yes, i totally agree with you

   by andrew12 (Unregistered) - 2007-06-05
 » wth has that got to do with UBI

wth has that got to do with UBI?????

   by SlasherX (Unregistered) - 2007-06-05
 » .....

Well some idiots are born like that...

   by the bot (Unregistered) - 2007-06-05
 » Splinter Cell 4 PS3....

If Ubisoft continue to make half arse ports and not put effort into optimising the game then they've got a heck of a mountain to climb. Yes, Im refering to games like Splinter Cell PS3 looks so shoddy compared to the 360 they released half a year ago. If they continue like these then there just damaging their reputation...


   Re: Advertising -


   Re: AoxomamoxoA - 2007-06-05
 » Conviction

That is why they arent making Splinter Cell 5 on the PS3.
   by You, yes, you... are trash (game addict). (Unregistered) - 2007-06-05
 » You, yes, you... are trash (game addict).

Don’t read this writing because garbage like you is not worth it. Are you still reading? You, kid just never listen to what others say. I feel sorry for you, moreover I feel pathetic for your mom and dad. Your parents work every day so you can go to school and eat lunch meals; and, your parents don’t even know that you waste hours every single day to play (computer or video) games and visit game-related websites.

You have some virtual gaming-life and crappy real life; and both are worthless, stupid, and sad. You’re a nuisance to your family members. Anyway, there’re many kinds of addictions: smoking, drugs, computer (video) games, gambling, porn addiction, alcohol, and so forth. All of the above are harmful in many ways on people. Things like drug are bad for your physical being; others like games are bad for your mental self.

One of my relatives is a game maniac (or just a game addict). She finally went to the general hospital because her family members couldn’t put up with her. She was sent to 2 doctors (psychiatrist and therapist) at the general hospital who work extensively for mental health department (substance abuse program). I read the handouts and pamphlets she brought. The following is the guideline to distinguish a game addict from non-addicts. If you play even one game (or games) 3 days or more every week, and more than 1 hour on any one day, then you are classified as a game addict; this is a truth, a flat fact; no arguing on this matter.

If you disagree with the above in the slightest, go and ask to your family physician. You may say you don’t have time to waste for such thing; of course, you probably don’t have time to visit your family doctor because you have to spend hours every single day to play games. You can’t even realise what you really are because right now you are the trash itself – you have become garbage so many years ago – the moment you have first played games like a crazy ret+rd 10 or 20 years ago. You have passed the stage where you can be cured; you are incurable since many years ago.

The handouts say that 98% of all addicts don’t even fully realize how severe their problems are. Isn’t playing games enough for you, kid? Merely wasting away your life by playing games isn’t enough? So, you need to waste at least a few more hours every single day to visit several game-related websites to watch and read game videos, game screenshots, and game news articles which are all about games? All of the above (game pictures, movies, new articles) are totally worthless and trashy. You’re garbage, too, period. It was very hard to find such worthless people (like you) during my university years (in Japan) because it was a selected institution; however, during my old high school years, I have seen hundreds of trashy ppl like you around me (because ANYONE can attend high school).

Right now, with your currently decayed mind, you can’t even think or rationalize clearly. You can’t even talk some reasonable and logical things about life. Your brain has been messed up. If you disagree... well... don’t make me laugh. Just don’t... kid.

You may wonder why I’m here on this gaming site right now. First of all, I never even waste 3 seconds to read either the game news articles or other comments posted by others. I came to this QJ site only to post this writing since this is the place which is full of game addicts. I wasted about 30 minutes to write this informal essay down. Also, I wasted about another 30 minutes to read those handouts and pamphlets from the hospital. Then I wasted about 2 minutes to post this writing.

I gave you this very good piece of advice which can (or may) improve or even change your life. However, I don’t have high hopes on you, kid, anyway. The handouts say that about 95% of all addicts are never cured until the days they die (of old age or by killing themselves). The reports also say that addicts have 190% more chance to commit suicide than non-addicts.


   Re: AoxomamoxoA - 2007-06-05
 » Idiot

As a recovering addict myself, there is a huge difference between substance abuse and gaming addiction. You got a pamphlet on substance abuse and addiction and you think you can just change the work drug or alcohol to gaming and it still mean the same thing? Get real.

And a big LOL at the fake story about having to be sent to a hospital because you game too much. Wow, just wow...

Nice touch on saying kid every other sentence as well. Im sure everyone in the world is waiting to hear what the royal douche is going to say next! People like you are such a joke...


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