So earlier we reported about the threat  issued by Activision Blizzard Boss Bobby Kotick to Sony about the possible pullout of his company to publish games on the PS3 and the PSP if Sony does not cut the price of the PS3 and reduced its licensing fees. An SCEE representative then gave a short response about the matter but refused to comment any further. Well here comes Playstation spokesman Patrick Seybold to the rescue.

Activision Blizzard President and CEO Bobby Kotick said in a statement earlier that he plans to abandon Sony's PS3 and PSP platforms unless Sony drops the PS3's price and reduced its licensing fees. Sony's reaction: we're not reacting on that one.

Activision Publishing CEO Mike Griffith has revealed that they have now set their sights on breaking into the action genre with a brand new IP. Details about the IP are still scarce, but Griffith did share with Develop why Activision, which has become decidedly restrictive when it comes to new IP, made the decision. I bet you guys can guess why.

E3 is back and bigger than ever! ... is what I want to say. But you get the next best thing. E3 is back and it's bigger than last year! Restrictions on attendance will be lessened this year, and Activision Blizzard, the company that started the studio exodus from the ESA, is back.

More details after the link.

After hearing the story of the Swede teen collapsing after 24 hours of playing Wrath of the Lich King, this news comes to no surprise for me. World of Warcraft's second expansion pack has sliced its way to second place in the UK charts, topped only by fellow newcomer, Call of Duty: World at War. In other news, LittleBigPlanet shot down form fourth place to 19th place. Ouch.

The rest of the top UK games after the link!

If you failed to catch it online, the 26th Annual Golden Joystick Awards has just handed out honors. Activision owned as it picked up Publisher of The Year, and Call of Duty 4 (PS3, Xbox 360) racked up four other awards for them as well. Find out how the others fared in the full article.

What happens after a development team gets dissolved? Sometimes they get shuttled off to other projects. Sometimes they get together, come up with a cool name and logo, and go independent. The people behind Robomodo chose the second option, and now they've got a new game coming up for Activision Blizzard. Find out more about the studio after the jump.

It looks like a new musically inclined hero is in town. This time, you won't be brandishing a guitar, drum set, or even a microphone. Instead, DJ Hero will let you play with your own turntable and mash-up some wicked tunes in the latest rhythm-based video game title from Activision Blizzard. More details in our full article.

At the recent Activision Blizzard Analyst Day in Los Angeles, Activision Blizzard CEO Bobby Kotick expressed confidence that the design of future home consoles may well be affected by Activision's success. Kotick also mentioned that the arrival of the next console generation could take a lot longer compared to prior console cycles.

What to do when your event is drawing flak and your circle of supporters are leaving one by one? Try a different strategy, for one. And this is what ESA seems to be doing for next year's E3. Talks of them "going public" are circulating the Internet's grapevines. But how probable is this move?